SeyferthPR has a keen understanding of individual audiences and focuses on building relevant relationships in every community we serve. With a culturally-aware team, SeyferthPR is dedicated to diversity and inclusion to help organizations create, maintain and build trust within multiple communities of interest.

Detroit Vaccine

Strategic Planning

SeyferthPR’s strategic communications plan to help ensure equitable access to the COVID-19 vaccine in the City of Detroit, includes:

  • Building localized communications efforts in Detroit neighborhoods
  • Creating community partnerships to host vaccination sites with Detroit Public Schools Community District and the Islamic Center of Detroit
  • Reaching more than 50,000 households in an effort to decrease the racial disparity of the vaccination rate